Open & Closed
Social Media event
Brief
Design the brand, identity and website for the new social media event Open & Closed.
Solution
The Open & Closed identity is a simple but effective execution of light and shadow. Literally referencing the event name the simple ‘open door’ invites people to interact with the branding of the event. With technology focused look and feel the use of a bright green set the tone and style for the overall site design, with the angle of the logo replicated throughout the design in the background and buttons.
